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Postgraduate
PhD School
Doctoral programs' teaching activities
B4S - Business for Society
Teaching Plan 39° Cycle - a.y. 2023/2024
Marketing strategy and consumer behavior
Summary
Course full name
Marketing strategy and consumer behavior
Course ID number
2324-106R-MSCB
Course summary
Enter
Key information
Staff
Teacher
EA
Elisa Arrigo
Elisabetta Marafioti
PM
Paul Matthyssens
Nadia Olivero
Enrolment methods
Manual enrolments